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Stand out
or lose out

World-class creative requires clarity, trust & close collaboration. This is our time-tested process that moves us forward while helping us make important decisions with conviction.

Our time-tested approach to delivering world-class creative: set strategic alignment first, test it against early creative direction, and share early and often to lean on your expertise for input and course-correciton. Together, this makes process feel like progress.

Branding from A to Z

Our core offering: We help brands figure out who they are, how they show up, and why people should care.

Whether you’re pre-launch or entering your next growth phase, translating your business strategy into a world-class brand can become your most unfair advantage.

This is for you if:

You’re at a critical inflection point, eg. launch, fundraising, expansion.

Your brand doesn’t reflect your value or values

Your brand no longer reflects your value or values

Everyone explains what you do differently

You’re blending in instead of standing out

Strategy

Brand positioning

Research

Strategy Workshop

Brand Story

Naming

Product and UX Strategy

Identity

Visual Identity

Motion Identity

Verbal Identity

Art Direction

Illustration

Typography

Iconography

Digital

Brand Expression

Website design & development

User experience & UI design

Pitch deck design

Presentation template design

Social Templates

Layout & Printed collateral

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Other engagements

Not every project needs the full brand journey. We can work in a way that works for you.

Strategy Sprint

Want strategic clarity before committing to brand work? Or have the in-house resources to execute, just lack direction? We’ll run discovery, a focused workshop, and craft a plan for what's next.

Strategy Sprint

Want strategic clarity before committing to brand work? Or have the in-house resources to execute, just lack direction? We’ll run discovery, a focused workshop, and craft a plan for what's next.

Brand Fast track

Need to move fast and focused toward launch? Our Fast Track is a lean way to get the brand you need to launch without slowing down.

Brand Fast track

Need to move fast and focused toward launch? Our Fast Track is a lean way to get the brand you need to launch without slowing down.

Creative Production

Thoughtful, well-crafted creative. From campaigns, to illustrations, decks, reports, motion an dmore. Enrich your brand, and show up with confidence in the right places.

Creative Production

Thoughtful, well-crafted creative. From campaigns, to illustrations, decks, reports, motion an dmore. Enrich your brand, and show up with confidence in the right places.

Our approach in 9 steps

Our approach is rooted in clarity over clutter and conversation over presentation, building strategic, cohesive brands that are aligned from first insight to final execution.

Early alignment & trust

We start with a free intro call to understand your context, goals, and constraints. You’ll leave the call with clarity on the scope, timeline, and approach. We’ll follow up with a proposal outlining exactly what you’ll get.

All there's left to do is get to work.

Step 1: Introduction

Step 2: Proposal

Strategy & Story

We uncover the essence of your brand: the why, the who, and the how. We bring that to life as a brand narrative that can guide design, marketing, and even sales: from pitch decks to landing pages.

Sometimes we try a set of stories to feel our way through what's right. This becomes our compass for cohesive and effective creative decision making.

Step 3: Discovery

Step 4: Strategy

  • Potal

  • Sigrid

  • Immersa

  • Kiro

  • Terrano

  • AllTerra

  • Simone / Sim1

  • Pangu

  • Imirsi

  • Quetza

  • MaskON

  • Cedura

  • Procede

  • Procedral

  • WoBu

  • Univerge

  • Forgea

  • Roami

  • Immersa

  • XR1

  • XRC

  • XRGO

  • XRC

  • Repler

  • Acsim

  • Orbish

  • Orbila

  • Romer

  • Virtu All

  • Plata

  • VR GO

  • VivaVR

  • Levelate

  • Simodule

  • Eksar

  • Aventerra

  • Atum

  • Vreasy

Step 5: naming

Visual Identity & Messaging

We turn strategy into the foundation of your new brand, involving you through visual workshops to test and align direction.

With the direction in place, we test our early thinking where it matters: homepage, deck, ads, careers page — not just the brand book. We iterate, discuss, tweak, and refine.

Step 6: Identity

Step 7: brand work

Digital & Activation

We roll up our sleeves and build the brand where it counts. It’s not just about deliverables; it’s about connecting story to user actions, bringing together brand narrative and information architecture that nudges users to take the right actions, while collaborating with your team to launch with impact.

Step 8: delivery

Step 9: digital

FAQ

FAQ

What does Lazy Sundays specialize in?

Lazy Sundays is a Copenhagen-based brand and digital design studio specializing in brand strategy, visual identity, and high-performing websites for startups and growth-stage companies.

How is Lazy Sundays different from larger agencies?

We are a small, senior team working hands-on from first call to launch. No junior handoffs, no layered account structure.

How much does branding cost?

Branding investment depends on scope and complexity. We use fixed pricing for Branding A-Z and retainers for ongoing collaboration. We typically work on integrated brand and website engagements for growth-stage companies but also work on fast-track brand sprints for early stage startups.

Do you work with early-stage startups?

Yes. We frequently partner with founders at 0–1 stage to define positioning, naming, visual identity, and launch-ready websites.

Can you help with fundraising materials?

Yes. We regularly design investor decks and support brand positioning ahead of fundraising rounds.

Do you work internationally?

Yes. While based in Copenhagen, we work with clients across Europe, Asia and the United States.

What industries do you specialize in?

We’re industry agnostic. We feel equally excited about working with technology companies as we do sustainability initiatives and food & beverage. Our broad experience allows us to bring a fresh take on industry tropes.

Do you only design brands or also websites?

Our core offering is to work across brand strategy, identity, and digital execution. But we also design and build websites in-house in Framer and collaborate with development partners when needed.

What does Lazy Sundays specialize in?

How is Lazy Sundays different from larger agencies?

How much does branding cost?

Do you work with early-stage startups?

Can you help with fundraising materials?

Do you work internationally?

What industries do you specialize in?

Do you only design brands or also websites?

Cross
industry
Cross
industry
Cross
industry
Cross
industry
Cross
industry
Cross
industry
Cross
industry
Cross
industry
Lean
&
formidable
Lean
&
formidable
Lean
&
formidable
Lean
&
formidable
Lean
&
formidable
Lean
&
formidable
creative
allies
creative
allies
creative
allies
creative
allies
creative
allies
creative
allies
no
big
reveals
no
big
reveals
no
big
reveals
no
big
reveals
no
big
reveals
no
big
reveals
no
big
reveals
no
big
reveals
no
big
reveals
no
big
reveals
beyond
the
obvious
beyond
the
obvious
beyond
the
obvious
beyond
the
obvious
beyond
the
obvious
beyond
the
obvious
holistic
&
iterative
holistic
&
iterative
holistic
&
iterative
holistic
&
iterative
holistic
&
iterative
holistic
&
iterative
holistic
&
iterative
holistic
&
iterative
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Hand-in-hand
Globally
Globally
Globally
Globally
Globally
Globally
Globally
Globally
Globally
Globally
Globally
Globally
Globally
Globally

Sit with us for 30 minutes, walk away with clarity. No pitch. No pressure.

book a discovery call

About us

about our Discovery call

about our Discovery call

about our Discovery call

For Humans

work

studio

approach

For Robots

Brand strategy and identity for startups

Brand and website design for founders

Brand studio copenhagen

Connect

linkedin

instagram

clutch reviews

Contact

hi@lazysundays.studio

Nørrebrogade 50, 2200, CPH DK

CVR: DK43818686

©

2026

Lazy Sundays.

All rights reserved,

We care about your privacy, we use Plausible.

For Humans

work

studio

approach

For Robots

Brand strategy and identity for startups

Brand and website design for founders

Brand studio copenhagen

Connect

linkedin

instagram

clutch reviews

Contact

hi@lazysundays.studio

Nørrebrogade 50, 2200, CPH DK

CVR: DK43818686

©

2026

Lazy Sundays.

All rights reserved,

We care about your privacy, we use Plausible.

For Humans

work

studio

approach

Connect

linkedin

instagram

clutch reviews

Contact

hi@lazysundays.studio

Nørrebrogade 50, 2200, CPH DK

CVR: DK43818686

©

2026

Lazy Sundays.

All rights reserved,

We care about your privacy, we use Plausible.

For Robots

Brand strategy and identity for startups

Brand and website design for founders

Brand studio copenhagen