Clarity over clutter · Soul over seamless · Credible over hyperbole · Progress over Process · Conversation over presentation · Iteration over big reveal ·
A Copenhagen based brand studio with a healthy dose of sunny-side-up optimism & decades of experience building impactful brands from start-up to IPO
A healthy dose of sunny-side up optimism & decades of start-up to IPO experience.
What sets us apart
Cross industry. Globally.
Cross industry. Globally.
DK - DE - SW - FR - UK - USA - JP
DK - DE - SE - FR - UK - USA - JP
Lean and formidable
Lean and formidable
A tight-knit team of seniors collaborates with you from kick-off to launch.
A tight-knit team of seniors collaborates with you from kick-off to launch.
No big reveals
No big reveals
Transparency and conversation over big bang presentation.
Transparency and conversation over big bang presentation.
Beyond the obvious
Beyond the obvious
We craft brands that truly stand out.
We craft brands that truly stand out.
Holistic and iterative
Holistic and iterative
Strategy, identity, and digital hand-in-hand to make it count.
Strategy, identity, and digital hand-in-hand to make it count.
How we work
No magic formulas, but an approach based on 30+ years of experience building brands. Here’s how we typically work, from first hello to launch:
Branding from A-Z
1
Early alignment & trust
We start with a free intro call to understand your context, goals, and constraints.
You’ll leave the call with clarity on the scope, timeline, and approach. We’ll follow up with a proposal outlining exactly what you’ll get.
All there's left to do is get to work.
1
Early alignment & trust
We start with a free intro call to understand your context, goals, and constraints.
You’ll leave the call with clarity on the scope, timeline, and approach. We’ll follow up with a proposal outlining exactly what you’ll get.
All there's left to do is get to work.
1
Early alignment & trust
We start with a free intro call to understand your context, goals, and constraints.
You’ll leave the call with clarity on the scope, timeline, and approach. We’ll follow up with a proposal outlining exactly what you’ll get.
All there's left to do is get to work.
2
Strategy & Story
2
Strategy & Story
We uncover the essence of your brand: the why, the who, and the how. We bring that to life as a brand narrative that can guide design, marketing, and even sales: from pitch decks to landing pages.
Sometimes we try a set of stories to feel our way through what's right.
This becomes our compass for cohesive and effective creative decision making.
2
Strategy & Story
3
Visual identity & messaging
3
Visual identity & messaging
We turn strategy into the foundation of your new brand, involving you through visual workshops to test and align direction.
With the direction in place, we test our early thinking where it matters: homepage, deck, ads, careers page — not just the brand book. We iterate, discuss, tweak, and refine.
3
Visual identity & messaging
4
Digital & Launch
4
Digital & Launch
We roll up our sleeves and build the brand where it counts. It’s not just about deliverables; it’s about connecting story to user actions, bringing together brand narrative and information architecture that nudges users to take the right actions, while collaborating with your team to launch with impact.
Need help post-launch? We’ve got you with our design-support retainer solution.
4
Digital & Launch
Design support
Brand Strategy, Verbal Identity & Messaging, Visual Identity, Event booths, Creative Assets, Pitch Decks, Reports, Website, and more…
Book a 30 minute intro call and walk away with clarity on your an impactful approach for you, and if we're the right fit for you.
Sit with us for 30 min.
Walk away with clarity.
In our free intro-call we cover your goals, unpack your challenges, and sketch out the best-fit approach for you. No pitch. No pressure.
©
Lazy Sundays. All rights reserved.
©
Lazy Sundays. All rights reserved.
©
Lazy Sundays. All rights reserved.